Category: Inovia Sessions

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Unlock Your Growth Potential: Strategic Positioning for B2B SaaS

Ever wonder how top B2B SaaS companies carve out their niche and achieve remarkable growth in a crowded market? It’s not just about a great product; it’s about mastering data-driven strategic positioning.  Inovia recently hosted a workshop on Strategic Positioning for Growth with Ellie Victor and Nick Copping, Co-CEOs of ZOOM Marketing, Silicon Valley’s first…

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Unlock the Power of Analyst Relations

Ever wonder how the biggest players in B2B SaaS navigate the complex world of enterprise sales? A crucial, and often overlooked, piece of their planning involves strategically engaging with analyst firms like Gartner and Forrester. In a recent “How to” Gartner session moderated by our VP of Marketing and Communications, Isabelle Audette, portfolio company leaders…

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Impactful Leadership: Key Insights from Manon Brouillette

Leadership is a journey, not a destination – an evolving process of learning, adapting, and increasing self-awareness. In a recent roundtable organized for our Inovia Portfolio CEOs, we had the privilege of hearing from Manon Brouillette, a strategic partner at Inovia and former CEO of Verizon Consumer Group and Videotron. Her session was a deep…

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Navigating Startup Sales: Insights for Founders and Sales Leaders

The journey of early-stage startup sales or leading a budding sales team can feel like sailing into uncharted waters. Fortunately, there are guiding stars and seasoned sailors to illuminate the way. Our recent workshop, led by Inovia EiR Simon Leroux, uncovered valuable insights for early-stage startup founders and sales leaders in their initial stages. Let’s…

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Inovia-Portfolio HR & Talent Session: Future of Work with Prasad Setty

The workplace is rapidly evolving, with changing social dynamics and new technologies shaping how we collaborate and innovate. We recently held an Inovia-Portfolio HR & Talent Session on the Future of Work with Prasad Setty, a seasoned HR leader who spent 15 years in leadership positions at Google. When the pandemic hit, Prasad led Google’s…

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Inovia Sessions: The State of the M&A Market

Given how much capital is available in the markets and the tumultuous macro environment we’re all living through, it’s no surprise that M&A has become a strategic pillar that many companies are leaning in on. Now more than ever, choosing the right partner to align yourself with is critical. In this episode of Inovia Sessions,…

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Inovia Sessions: The Future of Workspaces

What should our workspaces look like in the future? How should they be designed to meet employees’ changing and highly individualized needs to best set them up for success? How do you integrate teams when some members choose to be in the office while others work remotely? Questions like these have very real implications for…

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Inovia Sessions: Why are Continuation Funds a Hot Topic in Venture Capital?

2021 has been an incredible year, with venture funding globally reaching almost 300 billion, an all-time high. It feels like we’ve entered a new stage of venture capital being considered an asset class that compares favourably to some of the more mature ones worldwide. In Canada, many more tech companies are now at the pre…

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Inovia Sessions: Intentional Diversity

Intentionality. There’s no question anymore that diversity is important. It’s on the agenda though many of us are still grappling with the how-to, and what does it actually mean? What are ideas and practices that can be put in place? This topic applies to all organizations, but perhaps even more so for those on the…

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Inovia Sessions: The Great Board Commitment

Is your board accelerating your startup toward success, or does it feel more like a reporting tax? Great boards are essential to the success of startups. They represent a powerful opportunity to set an empowering culture, provide an example of trust, and an openness to a diversity of views from members. But how can early stage…

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