Isabelle joined Inovia Capital in March 2021. She has over 20 years of experience in marketing and communications, with a deep focus on developing data, digital and CRM strategies for global brands. At Inovia, Isabelle works with the Investments and Operations teams to promote the brand in the community and maximize communication efforts with founders and partners. Before joining Inovia, Isabelle spent over 13 years at Cossette where she was overseeing the development of marketing activities for B2B and B2C clients from several industries. She also spent a few years at LoyaltyOne working with AIR MILES Reward Program’s sponsors to leverage the program to meet their business objectives.
Isabelle graduated with a bachelor degree in Communications from University of Montréal and a DESS in Communication-Marketing from HEC.