Dan Freedman


Since 1981, Dan Freedman has founded, grown, sold, integrated, managed, and financed software companies, primarily in the networking and security sectors. Dan served as VP of Security Products at anti-virus giant McAfee Corporation, and has established successful companies in the networking, security, financing, and Internet Telephony spaces. Dan joined Inovia Capital in 2008 as a member of our Investment Committee, and has since moved into a Venture Advisor role. His leadership roles today include executive coaching, corporate governance, strategy development, negotiation, and advising on complex sales/marketing scenarios.

The future is unique to everyone, so spend time figuring out what you want yours to be, then put in place a plan to make it so.

My own personal exit story: I sold my second business to McAfee in 1996, and saw it change the life of everyone who worked there, including myself. For me, it was not only the financial strength brought, but also the amazing learning opportunity that came from being a senior executive at an industry-leading company.

The one important thing founders should know about venture capital is that while it’s not the only source of financing out there, it is the source most likely to deliver the insights, techniques, introductions, and governance needed to lead and grow a world-changing company.

Venture-backed businesses thrive on continuous refinement, improvement, adjustment, execution, negotiation, attraction and retention of talent, and most importantly, a relentless never-ending focus on the customer experience.