Vidyard’s mission is to completely transform how businesses drive growth through video by offering the world’s first Video Marketing Platform. The company has developed the most innovative video marketing tools in the world, integrated with leading marketing automation platforms and help companies launch effective marketing campaigns.
While touring University of Waterloo's Velocity incubator, an inovia advisor and Karam met Founder & CEO Mike Litt, and were taken aback by how focused he was on solving real business problems as opposed to building just technology. While Mike was down in the Bay Area as part of Y Combinator, we stayed in touch on his progress — and despite not having our fund closed we ended up investing in his early seed round. It was a great example of founder-market-fit, combined with a strong vision for the future of video use in online advertising.
Since those early days, the company has developed the most innovative video marketing tools in the world, integrating with leading marketing automation platforms and helping companies launch effective marketing campaigns. We were pleased to see that in 2018, Vidyard was named one of the top 100 YC companies by valuation.