About Booksy

Booksy is the fastest-growing appointment-based, mobile-first beauty marketplace connecting over 25M+ clients to over 100K+ beauty pros across the U.S., UK, Spain, France, Poland. Booksy makes it possible for clients to find, book, and pay for their favorite services while equipping beauty pros with the tools they need to manage and grow their businesses. Founded in 2015, Booksy is used weekly for more than 1.3 million appointments and streamlined business services, positioning itself as the leading platform for ambitious professionals and their loyal customers.

Company Information

Headquarters: Chicago (USA), Warsaw (Poland)

Global Offices: Spain (Madrid), U.K. (Eastbourne), France (Paris)

Founded in: 2015

Investment Information

Investment year: 2023

Inovia Team Members: Michael McGraw Phoebe Kitchen

Booksy's Journey with Inovia

Sept 2021

Initial meeting with Stefan as part of Inovia’s vertical SaaS thematic work.


Inovia engages with Booksy over the year, advising on the growth strategy and SMB best practices.

Sept 2023

Inovia is invited to participate in a potential secondary raise for Series C shares.

Nov 2023

Term sheet issued and transaction closed.


More to come!